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Marketing Strategy Choices

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October 1st, 2022

Using Maslow’s Hierarchy of Needs as a framework, prepare a marketing strategy for one of the following four choices by identifying an appropriate need level for the target audience and developing a suitable appeal:

-Girl Scouts
-GNC’s (General Nutrition Center) new anti-oxidant line
-A candidate for president
-An upscale food store such as Whole Foods

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